SCCA Launches #SupportMotorsport Initiative | Performance Racing Industry
SCCA Launches #SupportMotorsport Initiative
April 1, 2020
The Sports Car Club of America (SCCA), in partnership with Global Time Attack and Gridlife, has launched a new initiative with a goal of ensuring that racing venues are protected and preserved during this time of uncertainty.
SCCA Launches #SupportMotorsport Initiative

SCCA, in partnership with Global Time Attack and Gridlife, has launched the #SupportMotorsport campaign in an effort to support the racing industry after weeks of uncertainty surrounding the COVID-19 pandemic.

“First, this effort should only come after we have been able to secure ourselves and those around us,” Heyward Wagner, SCCA Sr. Director of Marketing and Experiential Programs, said. “That said, support for motorsports, right now, can have a profound effect on the future of the sport. That can be done by buying apparel or tickets from your favorite track, entering events or joining organizations.”

The ultimate goal of the campaign is to ensure that the motorsports venues are protected and preserved. And there are a few key ways that this can be done, according to the #SupportMotorsport initiative:

Buy Tickets
Motorsports is historically a space where people wait before making a purchase, perhaps to see what the weather will be or to ensure there are no conflicting plans. Right now, however, an entry or a ticket sale is a vote for an event to actually happen and gives tracks, organizers and sanctioning bodies the confidence needed to keep events on the schedule and to keep tracks rented.

Get Gear
Whether it is a t-shirt from a track, a hat from a sanctioning body or poster from a team, merchandise purchases are a great way to show support for tracks and those who rent tracks. And, please remember, many states have specified that race tracks are not essential services, so shipping times will likely be delayed.

Join Clubs
Many motorsports participants enjoy and appreciate the work of clubs and organizations, both locally and nationally, but have not felt the call to join. Joining the local autocross group that you run with a time or two a year, or the national organizations that produce the rules and standards that events are run by helps these clubs plan events, make deposits with tracks and keep staff and volunteers supported and engaged.

These efforts are secondary to the immediate needs of yourself and your family, and may not apply to everyone. For those who are in position to, doing these things can and will make a real difference in ensuring that motorsports is here for the long term. Those who are not able to make financial contributions are encouraged to go to social media with links to the tracks and organizations you are passionate about to help spread the message that each of us has the power and opportunity to #SupportMotorsport.

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