Performance Racing Industry
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PRI Show Business Education Track

From digital marketing to management strategies to a panel featuring four of today’s top race engine builders, PRI’s lineup of conferences and seminars brings motorsports professionals a range of powerful business solutions all under one roof—at the Indiana Convention Center in Indianapolis.


Wednesday, December 11, 2013

1-5 p.m.: Winning the eRace Digital Marketing Conference

Room 243

An afternoon program of digital marketing business strategies and best practices for racing businesses. Free to registered Trade Show attendees.

Schedule:
1-2 p.m. — Speaker 1: Email Marketing, Steve Robinson w/ Constant Contact
2:15-3:15 p.m. — Speaker 2: Web Marketing, Tim Odom w/ AAM Group
3:30-4:30 p.m. — Panel: Social Media Strategies for B2C (For those who sell to consumers; Facebook marketing & reaching buyers; top trends In social media; and more)

Steve Wolcott, president, ProMedia

Brian Lounsberry, VP sales & marketing, Motovicity Distribution

Chris Douglas, VP Sales & Marketing, COMP Performance Group

For more, visit the webpage.

 

Friday, December 13, 2013

8-9 a.m.: ‘Ask the Experts’ Engine Builder Forum

Rooms 231-232

Top race engine builders field questions and discuss how to run a successful race engine business. Free to registered Trade Show attendees.

Featuring:

  • Keith Dorton, Automotive Specialists
  • Jon Kaase, Jon Kaase Racing Engines
  • Vic Hill, Vic Hill Race Engines, LLC
  • Ron Shaver, Shaver Racing Engines

For more, visit the webpage.

 

8-9 a.m.: ‘Marketing Metrics That Matter’

Room 234

Tom Marx, The Marx Group

The professional racer-turned marketing and business strategist explains how small businesses can benefit from tracking and understanding sales, marketing, PR and social media data.

For more, visit the webpage.

 

Saturday, December 14, 2013

8-9 a.m.: ‘The Business of Winning’

Rooms 231-232

Jason Meyers, Sprint Car champion

The two-time defending World of Outlaws Sprint Car champion shares his secrets to success both on and off the track in this special presentation.

For more, visit the webpage.

 

8-9 a.m.: Strategies To Win In A Challenging Economy’

Room 234

Tom Shay, Profits Plus

The noted speaker and author discusses what to do, what not to do, and what to stop doing in order to effectively operate and market a small business.

For more, visit the webpage.

 

Note: All seminars are presented by the Performance Racing Industry Trade Show free of charge to registered Trade Show attendees. For more information, call 949/499-5413.

 

 

PRI Business Seminars
The 26th Annual Performance Racing Industry Trade Show in Indianapolis presents a series of educational seminars designed specifically for today’s motorsports professionals. All seminars are provided free of charge to registered Trade Show attendees, and seating is provided on a first-come, first-served basis.

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