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THE PRI SHOW
REGISTRATION OPENS JULY 2025
December 11-13, 2025
Show
The world’s largest gathering of motorsports professionals, the PRI Show brings together 1,100 exhibiting companies with 40,000 attendees from all 50 states and 70 countries. Every December, the three-day Show happens in the heart of the racing industry in Indianapolis. Get the information you need to do business at the Show.
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Published monthly, PRI Magazine is widely recognized as “The Voice of the Racing Marketplace.” From its inception in 1986, PRI has served tens of thousands of racing entrepreneurs as their key source for industry trends, merchandising ideas, new products, business strategies and more. PRI Magazine is the most closely read publication in the racing industry.
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The print edition of PRI Magazine reaches over 27,000 qualified motorsports professionals monthly. Reaching this highly engaged and targeted market of motorsports professionals is a must for brand recognition within the industry. Explore print and digital advertising, and sponsorship opportunities to meet your needs.
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REGISTRATION OPENS JULY 2025Latest news
April 2025
Genesis Debuts GMR-001 Hypercar WEC Challenger
Genesis Magma Racing, the factory prototype sportscar effort from Hyundai's luxury brand, offered the first glimpse of its GMR-001 Hypercar and team…
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April 2025
Motorsports Hall of Fame of America Unveils 2026 Induction Class
The Motorsports Hall of Fame of America (MSHFA) has announced its 2026 Induction Class, which will be inducted into the Hall of Fame during the…
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April 2025
IHRA Acquires Milan Dragway (MI), National Trail Raceway (OH)
The International Hot Rod Association (IHRA) has finalized its acquisition of two Midwestern drag strips, Milan Dragway in Milan, Michigan, and…
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