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By Dan Schechner on May 1, 2018

I’ve always believed that one of the best ways to encourage aspiring professionals, regardless of the field, is to lower barriers to entry.

If I can help show a motivated, skilled young journalist a pathway toward achieving his or her dreams of one day writing for a top motorsports industry magazine (for example), better believe I’ll jump at the opportunity.

For young racers—or those whose talents could lead to a career in race car engineering, or parts machining, or fabrication, or a pit crew—the road ahead may not always seem so clear-cut.

Quick show of hands: Who remembers graduating from high school or college with a well mapped-out, three- to five-year plan for the future?

Don’t put me on that list....

Continue reading A Path Forward »
By Dan Schechner on April 4, 2018

Some topics are just more fun to talk about than others.

For instance, if you’re looking to engage yours truly, I’d suggest a conversation starter along the lines of, “Did you hear NMCA is partnering with Dodge/SRT and Mopar to offer the nameplate’s late model drag racers a free…” or, “Were you aware that three separate race tracks were purchased by new owners in the last…”  

Or even, “My vote for the best cheeseburger in Orange County would have to be…”

Amirite, folks?

For a racing retailer, kicking off his or her sales pitch may be as simple and straightforward as, “Can I help you find something?” From there, most sellers of motorsports parts and accessories have no problem dialoguing with customers on...

Continue reading Conversation Starters »
By Dan Schechner on March 1, 2018

The chronicles of American sports are chock full of great signings.

Remember when the Arizona Diamondbacks acquired free-agent pitching ace Randy Johnson following the 1998 season? Over the next four years “The Big Unit” would go on to collect four straight National League Cy Young Awards alongside a World Series title in 2001.

And who could forget Shaquille O’Neal leaving the Magic Kingdom for the Magic Castle (it’s an LA thing, Google it) upon hitting the open market in 1996? Shaq would spend the next eight years contending for NBA titles—and winning three—while simultaneously bickering with Kobe Bryant over whose jersey was the bigger seller.

I’m not even kidding. There’s an entire Wikipedia entry dedicated to...

Continue reading Power Trio for PRI Magazine »
By Dan Schechner on February 13, 2018

Now that we’re a month and change into 2018, here’s a question: Who out there has stuck with their New Year’s Resolutions?

Better yet, who still remembers them?

Did you promise to eat healthier? Get more sleep? Maybe spend a little less time on social media? All admirable goals, to be sure. (And let me be the first to admit that I, too, have pledged to reduce my current number of visits to the local Chick-fil-A.)  

That said, a recent survey of stakeholders in the stock car market yielded, shall we say, slightly more ambitious intentions for the months ahead.

For example, at Jennerstown Speedway in Western Pennsylvania, promoter Mike Lysakowski and his team have exciting plans for 2018, among them a big-...

Continue reading Resolutions »
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