2025 Motorsports Economic Impact Report
Show
The world’s largest gathering of motorsports professionals, the PRI Show brings together 1,100 exhibiting companies with 40,000 attendees from all 50 states and 70 countries. Every December, the three-day Show happens in the heart of the racing industry in Indianapolis. Get the information you need to do business at the Show.
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Magazine
Published monthly, PRI Magazine is widely recognized as “The Voice of the Racing Marketplace.” From its inception in 1986, PRI has served tens of thousands of racing entrepreneurs as their key source for industry trends, merchandising ideas, new products, business strategies and more. PRI Magazine is the most closely read publication in the racing industry.
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Advertising
The print edition of PRI Magazine reaches over 27,000 qualified motorsports professionals monthly. Reaching this highly engaged and targeted market of motorsports professionals is a must for brand recognition within the industry. Explore print and digital advertising, and sponsorship opportunities to meet your needs.
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ATTENDEE REGISTRATION OPENS JULY 2026Latest news
January 2026
Oscar Mayer Wienie 500 Returns to Indy 500 Weekend
The second annual Oscar Mayer Wienie 500 will return to the iconic Indianapolis Motor Speedway on Friday, May 22, leading up to the 110th…
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January 2026
SEMA and PRI Unveil 2026 Advocacy Agenda
From SEMA President and CEO Mike Spagnola and SEMA Sr. Vice President, Public & Government Affairs, Karin Bailey-Chapman: What a year 2025 was…
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January 2026
Connect With Your Future Customers at the 2026 PRI Show
The race to the 2026 PRI Show is underway! Exhibitors can gain an early edge by securing their booth space NOW for the 2026 PRI Show, set for…
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