MEMBERSHIP LOGIN
JOIN PRI
2025 Motorsports Economic Impact Report
Show
The world’s largest gathering of motorsports professionals, the PRI Show brings together 1,100 exhibiting companies with 40,000 attendees from all 50 states and 70 countries. Every December, the three-day Show happens in the heart of the racing industry in Indianapolis. Get the information you need to do business at the Show.
Learn More
Magazine
Published monthly, PRI Magazine is widely recognized as “The Voice of the Racing Marketplace.” From its inception in 1986, PRI has served tens of thousands of racing entrepreneurs as their key source for industry trends, merchandising ideas, new products, business strategies and more. PRI Magazine is the most closely read publication in the racing industry.
Learn More
Advertising
The print edition of PRI Magazine reaches over 27,000 qualified motorsports professionals monthly. Reaching this highly engaged and targeted market of motorsports professionals is a must for brand recognition within the industry. Explore print and digital advertising, and sponsorship opportunities to meet your needs.
Learn MoreATTENDEE
Join the world's largest gathering of motorsports professionals.
ATTENDEE REGISTRATION OPENS JULY 2026Latest news
February 2026
Kansas Legislature Advances Right-to-Race Bill
The Kansas House of Representatives on February 12, 2026, unanimously approved the Kansas Motorsports Venue Protection Act (HB 2416), demonstrating…
Read more
February 2026
Industry Leaders Promote Right to Race During West Virginia Adventure Motorsports Day
SEMA and PRI staff meet with West Virginia lawmakers at the West Virginia State Capitol during West Virginia Adventure Motorsports Day. The annual…
Read more
IHRA Acquires Atlanta Dragway, to Acquire Virginia Motorsports Park
The International Hot Rod Association (IHRA) has acquired Atlanta Dragway in Banks County, Georgia, and has agreed to acquire Virginia Motorsports…
Read more
