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2025 Motorsports Economic Impact Report
Show
The world’s largest gathering of motorsports professionals, the PRI Show brings together 1,100 exhibiting companies with 40,000 attendees from all 50 states and 70 countries. Every December, the three-day Show happens in the heart of the racing industry in Indianapolis. Get the information you need to do business at the Show.
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Magazine
Published Quarterly, PRI Magazine is widely recognized as “The Voice of the Racing Marketplace.” From its inception in 1986, PRI has served tens of thousands of racing entrepreneurs as their key source for industry trends, merchandising ideas, new products, business strategies and more. PRI Magazine is the most closely read publication in the racing industry.
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Advertising
The print edition of PRI Magazine reaches over 27,000 qualified motorsports professionals Quarterly. Reaching this highly engaged and targeted market of motorsports professionals is a must for brand recognition within the industry. Explore print and digital advertising, and sponsorship opportunities to meet your needs.
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September 2026
Press Conference and More Free Media Opportunities at PRI 2026
The PRI Show, December 10-12 in downtown Indianapolis, is the industry's premier opportunity to connect with the hundreds of journalists attending…
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September 2026
Tomorrow is the Deadline for MPMC Media Trade Conference
PRI Show exhibitors looking to generate media coverage and build relationships with influential motorsports content creators have until tomorrow to…
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September 2026
Indianapolis 500 Folk Hero 'Jigger' Sirois, 91
Leon Duray "Jigger" Sirois, who became part of Indianapolis 500 folklore by nearly earning an improbable pole for the 1969 race, died September 23.…
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