THE PRI SHOW

Register Today!
December 12-14, 2024

REGISTER NOW
Article 1

Show

The world’s largest gathering of motorsports professionals, the PRI Show brings together 1,100 exhibiting companies with 40,000 attendees from all 50 states and 70 countries. Every December, the three-day Show happens in the heart of the racing industry in Indianapolis. Get the information you need to do business at the Show.

Learn More
Article 1

Magazine

Published monthly, PRI Magazine is widely recognized as “The Voice of the Racing Marketplace.” From its inception in 1986, PRI has served tens of thousands of racing entrepreneurs as their key source for industry trends, merchandising ideas, new products, business strategies and more. PRI Magazine is the most closely read publication in the racing industry.

Learn More
Article 1

Advertising

The print edition of PRI Magazine reaches over 27,000 qualified motorsports professionals monthly. Reaching this highly engaged and targeted market of motorsports professionals is a must for brand recognition within the industry. Explore print and digital advertising, and sponsorship opportunities to meet your needs.

Learn More

EXHIBITOR

Connect with 40,000 attendees from all 50 states and 70 countries, Dec. 12-14.

Buy A Booth

ATTENDEE

Join the world's largest gathering of motorsports professionals, Dec. 12-14.

Register

BUYERS GUIDE

Be part of the year-round source book for motorsports products and services.

View Now

Latest news

Drive the vote

PRI 2024 Voter Guides: Learn Where Candidates Stand on Industry Issues

To help PRI and SEMA members and the community of automotive enthusiasts participate in November's general election, SEMA is releasing a series of…

Read more
NASCAR Hall of Fame logo

Mike Harris Named 2025 Squier-Hall Award Recipient

  Mike Harris, a longtime reporter for The Associated Press (AP), was named the recipient of the 2025 Squier-Hall Award for NASCAR Media Excellence…

Read more
Hot Shot's Secret

Hot Shot's Secret Announces Distribution Agreement With Mighty Auto Parts

Lubrication Specialties, manufacturer of Hot Shot's Secret lubricant brand for diesel performance, has formed a new distribution partnership with…

Read more

Stay Connected

Sign Up For The PRI eNewsletter to get the latest in racing industry news, special events, new product information and more directly to your inbox.