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2025 Motorsports Economic Impact Report
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The world’s largest gathering of motorsports professionals, the PRI Show brings together 1,100 exhibiting companies with 40,000 attendees from all 50 states and 70 countries. Every December, the three-day Show happens in the heart of the racing industry in Indianapolis. Get the information you need to do business at the Show.
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ATTENDEE REGISTRATION OPENS JULY 2026Latest news
May 2026
PRI Featured in PBS Story on Rural Racing Economy
The economic and cultural impact of grassroots racing was front and center on a national public television program as PRI and SEMA were featured in…
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May 2026
From Technical Know-How to Business Growth—Share Your Knowledge at the PRI Show
Education for the industry, by the industry. PRI is now accepting seminar and panel proposals for its 2026 education program, offering speakers an…
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May 2026
The Whole Racing Industry Will Be There. Will You?
The race to the PRI Show is underway! Exhibitors can secure their booth space now for the 2026 PRI Show, set for December 10-12, in downtown…
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