2025 Motorsports Economic Impact Report
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The world’s largest gathering of motorsports professionals, the PRI Show brings together 1,100 exhibiting companies with 40,000 attendees from all 50 states and 70 countries. Every December, the three-day Show happens in the heart of the racing industry in Indianapolis. Get the information you need to do business at the Show.
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Magazine
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The print edition of PRI Magazine reaches over 27,000 qualified motorsports professionals monthly. Reaching this highly engaged and targeted market of motorsports professionals is a must for brand recognition within the industry. Explore print and digital advertising, and sponsorship opportunities to meet your needs.
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ATTENDEE REGISTRATION OPENS JULY 2026Latest news
March 2026
IHRA, Speed Sport Announce Outlaw Nitro Series Broadcast Schedule
The IHRA and its broadcast partner Speed Sport have announced the broadcast schedule for the 2026 IHRA Outlaw Nitro Series. The 2026 IHRA Outlaw…
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March 2026
Hot Shot's Secret Named Official Fuel of NTPA
Hot Shot's Secret has agreed to a three-year sponsorship deal with the National Tractor Pullers Association (NTPA) to be the association's Official…
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March 2026
DIRTVision Launches Multi-View for All World of Outlaws Races
DIRTVision will begin offering viewers the option to watch every World of Outlaws NOS Energy Drink Sprint Car Series and World of Outlaws Late Model…
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