2025 Motorsports Economic Impact Report
Show
The world’s largest gathering of motorsports professionals, the PRI Show brings together 1,100 exhibiting companies with 40,000 attendees from all 50 states and 70 countries. Every December, the three-day Show happens in the heart of the racing industry in Indianapolis. Get the information you need to do business at the Show.
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Magazine
Published Quarterly, PRI Magazine is widely recognized as “The Voice of the Racing Marketplace.” From its inception in 1986, PRI has served tens of thousands of racing entrepreneurs as their key source for industry trends, merchandising ideas, new products, business strategies and more. PRI Magazine is the most closely read publication in the racing industry.
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Advertising
The print edition of PRI Magazine reaches over 27,000 qualified motorsports professionals Quarterly. Reaching this highly engaged and targeted market of motorsports professionals is a must for brand recognition within the industry. Explore print and digital advertising, and sponsorship opportunities to meet your needs.
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ATTENDEE REGISTRATION OPENS JULY 2026Latest news
June 2026
Eagle River Speedway (WI) to Host IMCA All-Star Modified Qualifiers
Eagle River Speedway, Eagle River, Wisconsin, will host a pair of IMCA Fast Shafts All-Star Modified Invitational qualifying events on Tuesday, June…
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June 2026
NASA Announces BFGoodrich Tires as Newest National Partner
BFGoodrich has been named a new national partner for NASA and will offer new contingency programs for time trial, open-tire racing classes, and…
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June 2026
Elliott's Custom Trailers & Carts Opening New Indiana Location
Elliott's Custom Trailers & Carts, a dealer of haulers, trailers, motorcoaches and golf carts, is opening a new location near Indianapolis,…
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