2025 Motorsports Economic Impact Report
Show
The world’s largest gathering of motorsports professionals, the PRI Show brings together 1,100 exhibiting companies with 40,000 attendees from all 50 states and 70 countries. Every December, the three-day Show happens in the heart of the racing industry in Indianapolis. Get the information you need to do business at the Show.
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Magazine
Published Quarterly, PRI Magazine is widely recognized as “The Voice of the Racing Marketplace.” From its inception in 1986, PRI has served tens of thousands of racing entrepreneurs as their key source for industry trends, merchandising ideas, new products, business strategies and more. PRI Magazine is the most closely read publication in the racing industry.
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Advertising
The print edition of PRI Magazine reaches over 27,000 qualified motorsports professionals Quarterly. Reaching this highly engaged and targeted market of motorsports professionals is a must for brand recognition within the industry. Explore print and digital advertising, and sponsorship opportunities to meet your needs.
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ATTENDEE REGISTRATION OPENS JULY 2026Latest news
July 2026
PRI's Lauren Wilbor Discusses Wisconsin's Right to Race Movement
Lauren Wilbor, national spokesperson for Driving Force Action and a member of PRI's Advocacy team, recently authored a guest opinion piece…
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July 2026
Mark Your Calendars: 2026 PRI Show Attendee Registration Opens NEXT WEEK
The road to the 2026 PRI Show––December 10-12, Indianapolis––is now more direct. Badge registration opens on Tuesday, July 21, and it's now easier…
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July 2026
PRI Business Member Benefit: Aftermarket Websites
Speed matters off track, too. Get your racing business online fast with a free site setup from Aftermarket Websites, an offer exclusive to PRI…
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