Buyers Guide
The PRI Buyers Guide (December issue of PRI Magazine) is the motorsports industry's premier source for new products and technology. This issue is mailed to 27,000+ print subscribers with bonus distribution at the 2025 PRI Show. It is also available in a digital format that is promoted throughout the year in PRI eNews, which reaches 75,000+ digital subscribers.
All companies receive 1 complimentary product submission (1/6 page).
Maximize your company’s presence by placing an ad in the Buyers Guide. Contact your PRI Sales Representative at Advertise@performanceracing.com or 949-499-5413 today! Ad close October 15th, 2025.
Submit Your Complimentary Product Feature:
RESERVE ADVERTISING SPACE:
For only $995, upgrade to a full page feature with up to 4 products and preferred placement in your section of the Buyers Guide.
Upgrade to Full Page Listing by 10/2:
Features:
- Comprehensive racing products and services listing by category
- Easy to reference Manufacturer, Distributor and Service Provider contact information
- Bonus distribution at PRI Trade Show
Buyers Guide Sections:
- Engine Components
- Chassis, Driveline and Suspension Components
- Racing Components, Accessories and Services
- Machinery Tools and Equipment
- Race Track Equipment and Supplies
- Race Sanctioning Organizations
- Manufacturers Reps
- Warehouse Distributors
- Manufacturers, Distributors & Service Providers
Maximize your marketing efforts with Tab Page Advertisements
Why advertise on a tab page?
- Magazine opens automatically to a tab page
- Coveted, premium position
- High-profile, year-round exposure
- First right to renew for subsequent years
- Heavy-duty paper stock
- Participation limited to only 12 companies
Tab Page Advertising Rate $7,200
Tab pages will be reserved on a first-come, first-served basis.
Contact your PRI sales representative at Advertise@performanceracing.com or 949-499-5413 for additional information.