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ASCS image. Photo courtesy of Emily Schwanke, ASCS

41-Race ASCS National Tour Features New Stops, Marquee Events

Photo courtesy of Emily Schwanke, ASCS   A new era in American Sprint Car Series (ASCS) history begins in 2025 with a 41-race national tour…

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PRI and SEMA Celebrate California's Withdrawal of Advanced Clean Fleets Waiver Request

PRI and SEMA Celebrate California's Withdrawal of Advanced Clean Fleets Waiver Request

  The state of California today withdrew its request for the Clean Air Act waiver needed to implement its Advanced Clean Fleets (ACF) regulation, a…

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MAVTV logo

MAVTV's 'Racers Roundtable' Returns With More Motorsports Legends

MAVTV--the media platform for passion-fueled motorsports and related programming--has announced the return of its acclaimed original series, "Racers…

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Ed Carpenter Racing

ECR Starts New Era in 2025 With Rebrand

NTT INDYCAR SERIES Team Ed Carpenter Racing has unveiled a new logo and updated brand ahead of the 2025 season. The rebrand follows recent…

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PRI Magazine subscription

PRI and SEMA Announce Magazines Now Available in Digital Format

PRI and SEMA are proud to announce that their magazines are now available in a fully digital format, making industry-leading content more accessible…

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Don Hawk

USAC Appoints Don Hawk as Silver Crown Series Director

Speedway, Indiana-based United States Auto Club (USAC) has appointed Don Hawk as the new series director for the USAC Silver Crown Division,…

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Elgin Industries

Elgin Industries Announces New COO, CFO

Elgin Industries, the Elgin, Illinois-based manufacturer of engine, steering and suspension components, has named Chris Anderson chief operating…

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MAHLE Powertrain

MAHLE to Sell U.S. Powertrain Engineering Services Business to Dumarey Group

MAHLE has entered an agreement to sell its MAHLE Powertrain (MPT) US engineering services business, MAHLE Powertrain LLC, to the Dumarey Group.…

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Formula 1

Aston Martin Formula 1 Team Names New Team Principal

The Aston Martin Formula 1 Team has restructured its leadership, appointing Andy Cowell as CEO and team principal for the England-based outfit. The…

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VP Racing

VP Racing Celebrating 50th Anniversary in 2025

VP Racing, based in San Antonio, Texas, is celebrating the company's 50th anniversary in 2025. Since its founding in 1975, VP Racing has introduced…

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Russ O'Blenes

Russ O'Blenes to Lead New Cadillac Formula 1 Power Units Venture

TWG Motorsports and General Motors today announced the formation of GM Performance Power Units LLC, a new company that will build Formula 1 vehicles…

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Formula 1

Derek Chang Named President & CEO of Liberty Media

Derek Chang has been named the president and CEO of Liberty Media, the parent company of Formula 1. Chang, a director of Liberty Media since March…

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Midwest Racers Expo Set for West Bend, WI This Weekend

Midwest Racers Expo Set for West Bend, WI This Weekend

The Midwest Racers' Expo returns this weekend on Friday, January 10 and Saturday, January 11, 2025, at the Washington County Fair Park &…

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Clyde Vickers, left, and the late Larry Bunk Nichols. Image courtesy of Xceldyne, Facebook.

Clyde Vickers, Founder of CV Products Now Known as Xceldyne, 73

Clyde Vickers, left, and the late Larry Bunk Nichols. Image courtesy of Xceldyne, Facebook. Clyde Vickers, the former NASCAR team owner and…

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HOT ROD Drag Week

2025 HOT ROD Drag Week Locations, Dates Announced

HOT ROD has released the schedule and locations for HOT ROD Drag Week 2025. The 2025 drag racing series will kick off in the Mid-Atlantic region…

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Race Winning Brands Transmission RevMax and Transmission Specialties

Race Winning Brands Announces Changes to Transmission Business Unit

Race Winning Brands (RWB), a manufacturer of high-performance components for the automotive and powersports markets, has announced changes to its…

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FREE DIGITAL MAGAZINE PRI MAGAZINE THE BUSINESS OF RACING STARTS HERE

Stay Up to Date on Latest Products, Stories With FREE 'PRI Magazine' Online Subscription

  PRI has announced that, for the first time ever, PRI Magazine is now available to everyone at no cost in a digital format. While previously only…

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Lauren Wilbor, SEMA and PRI

Lauren Wilbor Joins PRI Gov. Affairs With New Digital Outreach Role

Lauren Wilbor has joined SEMA and PRI as manager of digital communications and partnerships, adding new capabilities to the organization in an area…

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 U.S. Department of the Treasury's Financial Crimes Enforcement Network stock image

Federal Courts Puts Beneficial Ownership Report Filing Deadline on Hold

A late-breaking legal development has put on hold the deadline for small businesses to file a report with the U.S. Department of the Treasury's…

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PRI Hoosier 500

2025 PRI Hoosier 500 Releases Full Event Schedule

2025 PRI Hoosier 500 officials have released the preliminary event schedule for the 2025 PRI Hoosier 500. Race day for the fifth running of this…

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SBI Precision Engine Parts

SBI Acquires Precision Engine Parts

S.B. International (SBI), the Nashville, Tennessee-based valvetrain component manufacturer, has acquired Precision Engine Parts (PEP), a Las Vegas,…

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White House stock image

Be Part of the SEMA and PRI PAC Presidential Inauguration Experience in D.C.

Industry members are cordially invited to be part of a VIP experience in Washington, D.C. as SEMA and PRI host exclusive access to some of the…

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Loud Call for End to 'Inflationary EV Mandates' Headlines Speaker of the House Resolution

The U.S. House of Representatives Friday re-elected Rep. Mike Johnson, R-La., to serve as Speaker of the House, but not before a group of holdout…

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Scott Finco

Wisconsin Race Track Safety Leader Named 2024 Whelen Everyday Champion

Whelen Engineering has named Wisconsin native and race track safety leader Scott Finco as the 2024 Whelen Everyday Champion. Each year, Whelen's…

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Cook Out Clash at Bowman Gray Stadium

NASCAR Announces New Entitlement Partner for Clash at Bowman Gray Stadium

Cook Out, a restaurant chain based in North Carolina, has agreed to become the entitlement partner for the upcoming Clash at Bowman Gray Stadium in…

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Industry News

ASCS image. Photo courtesy of Emily Schwanke, ASCS

41-Race ASCS National Tour Features New Stops, Marquee Events

Photo courtesy of Emily Schwanke, ASCS   A new era in American Sprint Car Series (ASCS) history begins in 2025 with a 41-race national tour…

Read More
PRI and SEMA Celebrate California's Withdrawal of Advanced Clean Fleets Waiver Request

PRI and SEMA Celebrate California's Withdrawal of Advanced Clean Fleets Waiver Request

  The state of California today withdrew its request for the Clean Air Act waiver needed to implement its Advanced Clean Fleets (ACF) regulation, a…

Read more
MAVTV logo

MAVTV's 'Racers Roundtable' Returns With More Motorsports Legends

MAVTV--the media platform for passion-fueled motorsports and related programming--has announced the return of its acclaimed original series, "Racers…

Read more
Ed Carpenter Racing

ECR Starts New Era in 2025 With Rebrand

NTT INDYCAR SERIES Team Ed Carpenter Racing has unveiled a new logo and updated brand ahead of the 2025 season. The rebrand follows recent…

Read more
PRI Magazine subscription

PRI and SEMA Announce Magazines Now Available in Digital Format

PRI and SEMA are proud to announce that their magazines are now available in a fully digital format, making industry-leading content more accessible…

Read more

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