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Gainbridge Extends Presenting Sponsorship of Indianapolis 500

Penske Entertainment, parent company of INDYCAR and owner of Indianapolis Motor Speedway, and Gainbridge, an insurtech company, have announced an…

Formula E Reveals GEN4 Car Ahead of 2026 Debut

Formula E and the FIA have revealed the all-electric series' new GEN4 race car. The fastest car in the Formula E Championship's history will debut…

Skip Barber Racing School Announces 2026 COTA Schedule

The Skip Barber Racing School has revealed its 2026 calendar of events for racing school events at Circuit of The Americas (COTA) in Austin, Texas…

Gary Putnam Named NASCAR Whelen Modified Tour Series Director

NASCAR has announced that Gary Putnam has been named the new Series Director for the NASCAR Whelen Modified Tour, becoming the fifth person to…

SEMA and PRI Bring 'Right to Race' Campaign to Michigan Tracks

(Left image, from left to right) Scott Bennetts, drag racer; Tierra Hubbard, SEMA/PRI senior manager of state government affairs; Michigan Rep. Brian…

SRO America Shares More Details About Expanded Sim Racing at PRI Show

As recently announced, SRO America is returning to the 2025 PRI Show with an expanded SIM Racing Arena, located in Lucas Oil Stadium that will again…

PRI Business Member Benefit: RevPro

Protect your shop and your business with RevPro's motorsports-specific insurance coverage. From property protection to general liability, RevPro…

Race Events This Weekend: November 14-16

The motorsports industry is alive and well across the nation. See a roundup below of some of the racing events happening this weekend: NHRA…

30 Days to the 2025 PRI Show—Don't Wait to Register

Attendee registration for the 2025 PRI Show is officially open for qualified industry members, and you don't want to waste any time securing you…

Last Chance: The PRI Show Official Hotel Block Closes Nov. 14

This year's PRI Show, December 11-13, 2025, in downtown Indianapolis, is shaping up to be one of the best yet. Attendee registration for the PRI…

Lucas Oil Promotes Naomi Furgiuele to Chief Product Officer

Lucas Oil Products, a producer and distributor of high-performance automotive additives and lubricants, has promoted Naomi Furgiuele to Chief…

NASCAR Driver Daniel Dye Named 2025 Comcast Community Champion of the Year

Comcast announced NASCAR driver Daniel Dye as the 2025 Comcast Community Champion of the Year, becoming the 11th champion to receive the annual…

Hepfner Racing Products Acquires Pit Pal Products

Hepfner Racing Products (HRP), a components and trailer accessories manufacturer based in Hartford, Wisconsin, has acquired Pit Pal Products.…

Formula DRIFT Reveals New Venues, 2026 Schedule

Formula DRIFT has revealed the 2026 schedule for the Formula DRIFT PRO and PROSPEC Championships, which includes three new venues. In 2026,…

Arrow McLaren Launches Multi-Year Sponsorship of Women in Motorsports North America

Arrow McLaren is joining forces with Women in Motorsports North America (WIMNA) through a multi-year sponsorship. The NTT INDYCAR SERIES team will…

K1 RaceGear Extends Partnership with IMS

K1 RaceGear, a manufacturer of racing safety gear and apparel, has renewed its multiyear partnership with Indianapolis Motor Speedway (IMS). As…

Race Track Business Conference Announces 2026 Agenda

The Race Track Business Conference (RTBC), the event hosted in Indianapolis during PRI Show week, has released the agenda for its 2025 conference,…

WIMNA SoCal Chapter to Host Field Trip to NHRA Museum, Pomona Dragstrip

The Women in Motorsports North America (WIMNA) SoCal chapter and the NHRA are joining forces to host a special Women in Motorsports Field Trip at…

Brittany Force Sets Las Vegas Track Record at NHRA Nevada Nationals

Making her last appearance at The Strip at Las Vegas Motor Speedway in Nevada, Brittany Force made the fastest run in track history, setting a new…

Firestone Racing Leader Al Speyer, 73

Al Speyer, who helped lead Firestone's return to open-wheel racing in the mid-1990s, passed away October 27 in Hendersonville, Tennessee, according…

SRO Returns to 2025 PRI Show with Expanded SIM Racing Arena

SRO America is returning to the 2025 PRI Show with an expanded SIM Racing Arena that will again put the spotlight on the ever-growing world of…

Visit PRI at the SEMA Show Booth #22321 This Week

PRI has collaborated with industry partners NHRA and Dallara to bring the excitement of racing performance to the 2025 SEMA Show, which continues…

There's Still Time to Book in the Official PRI Show Hotel Block