Motovicity Distribution, an automotive performance aftermarket distributor, has hired April Zuk as its new assistant marketing manager.

Zuk comes from within the automotive industry where she recently held marketing positions with ROUSH Performance Products. Her extensive knowledge of the performance aftermarket will prove to be an asset to Motovicity, where she will be responsible for managing the day to day activities of the marketing department, executing promotions with manufacturers, and overseeing production of the company’s widely recognized advertising campaigns.

“With a unique combination of both agency and client experience, April brings a refined approach to marketing and advertising that will add an entirely new dimension to Motovicity’s marketing department,” said Motovicity’s Sales and Marketing Manager, Brett Kinsfather.

Zuk’s addition to the team helps advance the company’s marketing department, paving the way for cutting edge co-op marketing initiatives.