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Aeromotive Kicks Off Dealer of the Race Program
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NHRA Pro Mod veteran and Aeromotive Inc. President Steve Matusek will continue with Danny Rowe Racing in the 2016 NHRA Pro Mod Series, climbing behind the wheel of the Aeromotive Fuel Systems Chevrolet Camaro. This crucial connection to Pro Mod spawned Aeromotive’s “Dealer of the Race” program. The program kicks off the season at the NHRA GatorNationals event at Gainesville Raceway this weekend, March 17th-19th, 2016, with Lane Automotive as the first “Dealer of the Race.”
In conjunction with any NHRA Pro Mod race of the season, any Aeromotive, Inc. dealer has the opportunity to co-brand their dealer name with Aeromotive, Inc. for a period of seven days during the week of the NHRA event. The program is turn-key and offers discount orders to both dealers and their customers, as well as branding and marketing opportunities.
Scott Wahlstrom, Marketing Manager of Lane Automotive stated, “We are excited to partner once again with Aeromotive to kick off this year’s “Dealer of the Race” program at Gainesville Raceway. We have such respect for their brand, and are very like-minded in our marketing efforts. In the same way Steve is out there racing and maintaining hands on relationships at the track, the benefit to Lane Automotive of partnering on this program is very similar. We get the opportunity to be out there too building the brand, meeting new and existing customers, showing what great products we have to offer and endorsing our knowledge of performance and racing.”
The Aeromotive Inc. team will place the Dealer’s large decal on the Aeromotive Inc. Pro Mod car for the entire race, and Dealers’ representatives will be provided hospitality in the Aeromotive Inc. pit area throughout the event on request. Aeromotive Inc. will also photograph the Dealers’ representatives with the Aeromotive Inc. Pro Mod, will provide Ten (10) T-shirts for the Dealer’s representatives, and will also promote the Dealers participation via Press announcements and a strong Social Media Push on Facebook, Instagram and Twitter. To sign up for the “Dealer of the Race” program, contact Vic Wood at vicw@aeromotiveinc.com or 931-660-8565.
In conjunction with any NHRA Pro Mod race of the season, any Aeromotive, Inc. dealer has the opportunity to co-brand their dealer name with Aeromotive, Inc. for a period of seven days during the week of the NHRA event. The program is turn-key and offers discount orders to both dealers and their customers, as well as branding and marketing opportunities.
Scott Wahlstrom, Marketing Manager of Lane Automotive stated, “We are excited to partner once again with Aeromotive to kick off this year’s “Dealer of the Race” program at Gainesville Raceway. We have such respect for their brand, and are very like-minded in our marketing efforts. In the same way Steve is out there racing and maintaining hands on relationships at the track, the benefit to Lane Automotive of partnering on this program is very similar. We get the opportunity to be out there too building the brand, meeting new and existing customers, showing what great products we have to offer and endorsing our knowledge of performance and racing.”
The Aeromotive Inc. team will place the Dealer’s large decal on the Aeromotive Inc. Pro Mod car for the entire race, and Dealers’ representatives will be provided hospitality in the Aeromotive Inc. pit area throughout the event on request. Aeromotive Inc. will also photograph the Dealers’ representatives with the Aeromotive Inc. Pro Mod, will provide Ten (10) T-shirts for the Dealer’s representatives, and will also promote the Dealers participation via Press announcements and a strong Social Media Push on Facebook, Instagram and Twitter. To sign up for the “Dealer of the Race” program, contact Vic Wood at vicw@aeromotiveinc.com or 931-660-8565.
