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Synthetic Lubrication Innovator, AMSOIL Founder Passed Away
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Al Amatuzio, the founder of AMSOIL Inc., has passed away in his home surrounded by family. Amatuzio was born on May 6, 1924, in Duluth, Minnesota.
AMSOIL Inc., an American corporation based in Superior, Wisconsin, primarily formulates and packages synthetic lubricants and filters.
Amatuzio’s entrepreneurial nature emerged when he was a child. He peddled newspapers, sold magazines, collected scrap iron and devised any number of ventures. After high school, he attended Naval Air Corps training and served in the Merchant Marines, the Air Force and eventually, the Duluth unit of the Air National Guard. He served 25 years as a fighter pilot and squadron commander and was twice honored as our nation’s top pilot.
Amatuzio then became inspired by a new challenge. Armed with the knowledge that every jet engine in the world could survive only with synthetic oil, he reasoned that the same performance benefits could be applied to cars, trucks and other motorized land vehicles.
In 1963, he began an intense period of research and development. By 1966 he had formulated his first synthetic motor oil, and throughout the sixties, he continued to develop and sell synthetic oils under a variety of names.
In 1972, AMSOIL synthetic motor oil became the world’s first synthetic motor oil to meet American Petroleum Institute service requirements. Many lubrication companies followed AMSOIL’s lead after this, creating a market for synthetic lubricants for automobiles.
A memorial service will be held at the Duluth Entertainment Convention Center (DECC) Auditorium in Duluth, Minnesota on Saturday, April 15 beginning at 12 p.m. with a service at 1 p.m.
Amatuzio’s family has requested that in lieu of flowers, memorials be made in Al’s name to Animal Allies of Duluth, the Douglas County Humane Society and the AMSOIL Northland Law Enforcement K-9 Foundation. Their contact information is listed below.
Animal Allies of Duluth
Adeline Green
4006 Airport Road
Duluth, MN 55811
www.animalallies.net
Douglas County Humane Society
Sheila Keup
138 Moccasin Mike Road
Superior, WI 54880
www.hsdcpets.com
AMSOIL Northland Law Enforcement Foundation
Deena Peterson
One AMSOIL Center
Superior, WI 54880
www.northlandk9.org
AMSOIL Inc., an American corporation based in Superior, Wisconsin, primarily formulates and packages synthetic lubricants and filters.
Amatuzio’s entrepreneurial nature emerged when he was a child. He peddled newspapers, sold magazines, collected scrap iron and devised any number of ventures. After high school, he attended Naval Air Corps training and served in the Merchant Marines, the Air Force and eventually, the Duluth unit of the Air National Guard. He served 25 years as a fighter pilot and squadron commander and was twice honored as our nation’s top pilot.
Amatuzio then became inspired by a new challenge. Armed with the knowledge that every jet engine in the world could survive only with synthetic oil, he reasoned that the same performance benefits could be applied to cars, trucks and other motorized land vehicles.
In 1963, he began an intense period of research and development. By 1966 he had formulated his first synthetic motor oil, and throughout the sixties, he continued to develop and sell synthetic oils under a variety of names.
In 1972, AMSOIL synthetic motor oil became the world’s first synthetic motor oil to meet American Petroleum Institute service requirements. Many lubrication companies followed AMSOIL’s lead after this, creating a market for synthetic lubricants for automobiles.
A memorial service will be held at the Duluth Entertainment Convention Center (DECC) Auditorium in Duluth, Minnesota on Saturday, April 15 beginning at 12 p.m. with a service at 1 p.m.
Amatuzio’s family has requested that in lieu of flowers, memorials be made in Al’s name to Animal Allies of Duluth, the Douglas County Humane Society and the AMSOIL Northland Law Enforcement K-9 Foundation. Their contact information is listed below.
Animal Allies of Duluth
Adeline Green
4006 Airport Road
Duluth, MN 55811
www.animalallies.net
Douglas County Humane Society
Sheila Keup
138 Moccasin Mike Road
Superior, WI 54880
www.hsdcpets.com
AMSOIL Northland Law Enforcement Foundation
Deena Peterson
One AMSOIL Center
Superior, WI 54880
www.northlandk9.org
