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Charlotte Motor Speedway Names New Executive VP & General Manager
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Greg Walter, a 19-year veteran of Speedway Motorsports, Inc., has been promoted to the role of executive vice president and general manager of Charlotte Motor Speedway, Speedway Motorsports President and CEO Marcus Smith announced recently.
With the promotion, Walter will oversee all operations of the motorsports megaplex campus, which includes the famed 1.5-mile superspeedway and the ROVAL, as well as zMAX Dragway and The Dirt Track at Charlotte. He will report to Smith.
Walter joined Speedway Motorsports in 1999 as vice president of sales for Atlanta Motor Speedway before being promoted to the national sales team in 2014. He was named executive vice president at Charlotte Motor Speedway in 2016.
Walter graduated from the University of North Carolina at Chapel Hill with a degree in Journalism and began his professional career working for a radio station in Wilson, North Carolina. From there, Walter worked in advertising sales for Raycom Sports, helped launch 96.1FM in Charlotte, and eventually became the head of affiliate sales for ESPN Regional.
After his time with ESPN, Walter moved to Capitol Broadcasting in Raleigh-Durham, North Carolina, where he oversaw advertising sales for national NASCAR radio networks, as well as the NHL's Carolina Hurricanes Television Network and the Duke University Sports radio network. After five years, he joined Speedway Motorsports in Atlanta.
In 2014, Walter was promoted to the Speedway Motorsports national sales team, where he was responsible for identifying and building partnerships at the eight world-class racing facilities in the Speedway Motorsports portfolio. He was promoted to lead the executive team at Charlotte Motor Speedway in 2016.
With the promotion, Walter will oversee all operations of the motorsports megaplex campus, which includes the famed 1.5-mile superspeedway and the ROVAL, as well as zMAX Dragway and The Dirt Track at Charlotte. He will report to Smith.
Walter joined Speedway Motorsports in 1999 as vice president of sales for Atlanta Motor Speedway before being promoted to the national sales team in 2014. He was named executive vice president at Charlotte Motor Speedway in 2016.
Walter graduated from the University of North Carolina at Chapel Hill with a degree in Journalism and began his professional career working for a radio station in Wilson, North Carolina. From there, Walter worked in advertising sales for Raycom Sports, helped launch 96.1FM in Charlotte, and eventually became the head of affiliate sales for ESPN Regional.
After his time with ESPN, Walter moved to Capitol Broadcasting in Raleigh-Durham, North Carolina, where he oversaw advertising sales for national NASCAR radio networks, as well as the NHL's Carolina Hurricanes Television Network and the Duke University Sports radio network. After five years, he joined Speedway Motorsports in Atlanta.
In 2014, Walter was promoted to the Speedway Motorsports national sales team, where he was responsible for identifying and building partnerships at the eight world-class racing facilities in the Speedway Motorsports portfolio. He was promoted to lead the executive team at Charlotte Motor Speedway in 2016.
