PRW Industries (PRW)—the designer and global manufacturer of racing and performance aftermarket engine parts and accessories in Perris, California—has announced Steve Whipple has joined the company as president and general manager.

Whipple brings over 40 years of experience in the industry. He most recently served as the director of Private Label New Markets at JEGS in Delaware, Ohio. Prior, he served as the vice president of Sales and Marketing at Edelbrock, now based in Olive Branch, Mississippi. 

Whipple is also current member of the SEMA Board of Directors and the Custom Automotive Network (CAN) Board of Directors. He previously served on SEMA’s Motorsports Parts Manufacturers Council (MPMC). 

“I’m very excited for the opportunity to lead PRW. The management team is highly experienced and... has the scope to roll out multiple new initiatives. The growth opportunity is tremendous and has a well-established foundation to launch into the future. [PRW Founder] Bill [McGloghlon] and his team have worked hard to get the company to this point,” said Whipple.

For more information, visit prw-usa.com.