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2025 Motorsports Economic Impact Report
Show
The world’s largest gathering of motorsports professionals, the PRI Show brings together 1,100 exhibiting companies with 40,000 attendees from all 50 states and 70 countries. Every December, the three-day Show happens in the heart of the racing industry in Indianapolis. Get the information you need to do business at the Show.
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Magazine
Published Quarterly, PRI Magazine is widely recognized as “The Voice of the Racing Marketplace.” From its inception in 1986, PRI has served tens of thousands of racing entrepreneurs as their key source for industry trends, merchandising ideas, new products, business strategies and more. PRI Magazine is the most closely read publication in the racing industry.
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Advertising
The print edition of PRI Magazine reaches over 27,000 qualified motorsports professionals Quarterly. Reaching this highly engaged and targeted market of motorsports professionals is a must for brand recognition within the industry. Explore print and digital advertising, and sponsorship opportunities to meet your needs.
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October 2026
Your Digital Subscription to PRI Magazine is Waiting
PRI Magazine is now available to everyone at no cost in a digital format. While previously only available in print to select industry recipients,…
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October 2026
Reach Your Customers Directly: Submit a 2027 PRI Buyers Guide Entry Now
Racing manufacturers, now is your chance to be included in the industry's most comprehensive racing products and services guide, including easy-to-…
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October 2026
PRI Show Exhibitors: Drive Media Coverage With These Tools
With hundreds of media members expected at the 2026 PRI Show, exhibitors have a major opportunity to put their latest products, announcements and…
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