2025 Motorsports Economic Impact Report
Show
The world’s largest gathering of motorsports professionals, the PRI Show brings together 1,100 exhibiting companies with 40,000 attendees from all 50 states and 70 countries. Every December, the three-day Show happens in the heart of the racing industry in Indianapolis. Get the information you need to do business at the Show.
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Magazine
Published Quarterly, PRI Magazine is widely recognized as “The Voice of the Racing Marketplace.” From its inception in 1986, PRI has served tens of thousands of racing entrepreneurs as their key source for industry trends, merchandising ideas, new products, business strategies and more. PRI Magazine is the most closely read publication in the racing industry.
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Advertising
The print edition of PRI Magazine reaches over 27,000 qualified motorsports professionals Quarterly. Reaching this highly engaged and targeted market of motorsports professionals is a must for brand recognition within the industry. Explore print and digital advertising, and sponsorship opportunities to meet your needs.
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ATTENDEE REGISTRATION OPENS JULY 2026Latest news
June 2026
Hot Shot's Secret Continues Title Sponsorship of NTPA Challenge Program
Hot Shot's Secret, a manufacturer of high-performance diesel additives, fuels and lubricants, is continuing its title sponsorship of the National…
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June 2026
PRI Taps Megan Kowalis to Lead Content Creator Relations
PRI has added Megan Kowalis to its Washington, D.C.-based Government Affairs team, bringing extensive grassroots mobilization experience to the…
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June 2026
Dystany Spurlock Among AAAA 2026 Hall of Fame Class
The African American Automotive Association (AAAA) has announced the latest group of individuals to be inducted into the AAAA Hall of Fame, which…
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