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2025 Motorsports Economic Impact Report
Show
The world’s largest gathering of motorsports professionals, the PRI Show brings together 1,100 exhibiting companies with 40,000 attendees from all 50 states and 70 countries. Every December, the three-day Show happens in the heart of the racing industry in Indianapolis. Get the information you need to do business at the Show.
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Magazine
Published monthly, PRI Magazine is widely recognized as “The Voice of the Racing Marketplace.” From its inception in 1986, PRI has served tens of thousands of racing entrepreneurs as their key source for industry trends, merchandising ideas, new products, business strategies and more. PRI Magazine is the most closely read publication in the racing industry.
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Advertising
The print edition of PRI Magazine reaches over 27,000 qualified motorsports professionals monthly. Reaching this highly engaged and targeted market of motorsports professionals is a must for brand recognition within the industry. Explore print and digital advertising, and sponsorship opportunities to meet your needs.
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Connect with 40,000 attendees from all 50 states and 70 countries, Dec. 11-13.
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December 2025
CFR Partners With SBM for 2026
Cope Family Racing (CFR) has joined forces with Stanton Barrett Motorsports (SBM) to form SBM With CFR for the 2026 NASCAR O'Reilly Auto Parts…
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December 2025
Acceler8 Automotive Education Program Ready for 2026
Acceler8, an independent non-profit automotive education program founded by law enforcement veterans to help at-risk youth, is heading into 2026…
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December 2025
Helmut Marko Leaving Red Bull
After more than 20 years as Red Bull's motorsport advisor, Helmut Marko has decided to step down at the end of 2025. The 82-year-old was one of the…
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