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2025 Motorsports Economic Impact Report
Show
The world’s largest gathering of motorsports professionals, the PRI Show brings together 1,100 exhibiting companies with 40,000 attendees from all 50 states and 70 countries. Every December, the three-day Show happens in the heart of the racing industry in Indianapolis. Get the information you need to do business at the Show.
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Magazine
Published monthly, PRI Magazine is widely recognized as “The Voice of the Racing Marketplace.” From its inception in 1986, PRI has served tens of thousands of racing entrepreneurs as their key source for industry trends, merchandising ideas, new products, business strategies and more. PRI Magazine is the most closely read publication in the racing industry.
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Advertising
The print edition of PRI Magazine reaches over 27,000 qualified motorsports professionals monthly. Reaching this highly engaged and targeted market of motorsports professionals is a must for brand recognition within the industry. Explore print and digital advertising, and sponsorship opportunities to meet your needs.
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Connect with 40,000 attendees from all 50 states and 70 countries, Dec. 11-13.
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November 2025
IHRA Launches New National Stock Car Series
The International Hot Rod Association (IHRA) has announced the launch of the IHRA Stock Car Series, a new division built to restore the true essence…
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November 2025
Trackside Systems Acquires Accutime Timing Systems Ahead of PRI Show
Trackside Systems, the race operations and ticketing platform, has announced its acquisition of Accutime Timing Systems, the drag racing timing…
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November 2025
Star Drivers Confirmed for Charity Bowling Event Before PRI 2025
NHRA headliners Alexis DeJoria, Cruz Pedregon, Tony Stewart and Ida Zetterström will help kick off the festivities at the recently revived "Rev n…
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