Columns

Industry Insights: Stephan Papadakis
From drag racing to drifting to content generation, this driver-turned-owner of the winningest team in Formula Drift history describes what…
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Editors’ Choice
Hundreds of new product announcements cross the desks of PRI editors each month. Following are our top picks for August. Max-Lift BSR Shaft…
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Newly Appointed: Kevin McDaniel
Relying on their expertise in one of the most competitive business segments, the McDaniel family is applying the tenacity learned from the grocery…
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Make The Case: Quarter-Mile vs. Eighth-Mile Drag Racing
The two styles of competition not only attract different types of racers and audiences, they also require different car setup tactics and come…
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Stop Doing That…Do This Instead: Shop Management Software
Shopmonkey shop management software “was built to be easy to use for everyone in the shop, including technicians and service writers,” said our…
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Ask the Experts: Parts Cleaning Media
Ultrasonic cleaning is often thought of as a finishing step, said our source from UltraSonic LLC, as it won’t remove things like paint, rust, or…
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Industry Insights: Sage “Donkmaster” Thomas
Drag racing on the quarter-mile in 8 seconds is impressive, but try doing it on 26-inch wheels. That’s what the National Donk Racing Association…
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Editors’ Choice
Hundreds of new product announcements cross the desks of PRI editors each month. Following are our top picks for July. LS and Gen III Hemi Oil…
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Stop Doing That…Do This Instead: Wiring Fans
Pictured here, a customer had used a self-tapping screw to try and ground the relay to the same mounting tab that comes off the top of it, explained…
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Newly Appointed: Malissa Pennington
This Kansas City-area native grew up in a motorsports family, suggesting her current role with the National Sprint Car Hall of Fame & Museum…
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Make The Case: Bump Stops Vs. Bump Springs
Although these suspension components perform similar tasks, the two designs use different approaches to accomplish those goals. That results in…
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Ask the Experts: Raising Prices
Our source at St. Louis Race Gear noted the danger in not taking a price increase when wholesalers raise theirs. “What are you going to do [then]…
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Advocacy Corner
Tracking legal, legislative, and regulatory developments impacting the racing and performance industry. PRI race track ambassador Tom Deery and the…
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Advocacy Corner
Tracking legal, legislative, and regulatory developments impacting the racing and performance industry. PRI race track ambassador Tom Deery and…
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PRI Education: Race Sensor Choice and Care
Proper sensor installation is critical to produce accurate readings. The sensors shown at far left are incorrectly installed with the exhaust flow,…
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Member Check-In: VP Racing Fuels
Bruce Hendel The expansion of VP-branded gas stations across the US, as well as continued development of renewable fuels, including blends distilled…
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Newly Appointed: Jonathan Eckelberg
As the head of Wisconsin’s High School Racing Association, this competitor is laser-focused on attracting high school-aged youth to stock car…
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Editors’ Choice
Hundreds of new product announcements cross the desks of PRI editors each month. Following are our top picks for June. Mod-Twin 225 HD…
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Make The Case: Karting vs. Quarter Midgets
Building a solid foundation of race craft and sportsmanship is critical for any young driver with aspirations of establishing a career in…
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Stop Doing That…Do This Instead: Data Acquisition Systems
Racers often fail to order extra sensors over fear they’ll be overwhelmed by the data in front of them, especially if they’re new to data acquisition…
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Ask the Experts: Choosing Tires for Small-Tire Drag Racing
At the track, tire temperature generally should be about 20 degrees over the track temperature. “On colder days, do a longer burnout,” recommended…
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Industry Insights: Jill Gregory
From corporate boardrooms to herding sheep—not to mention race teams, fans, and sponsors—at Sonoma Raceway, this former NASCAR executive’s…
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Advocacy Corner
PRI race track ambassador Tom Deery and the Washington, DC-based advocacy team work continuously to protect tracks, sanctioning bodies, and…
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Member Check-In: Disorganized Grime
Disorganized Grime is a low-impact social network that provides opportunities to compete in race cars that are less sophisticated—and costly—than the…
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Editors’ Choice
Hundreds of new product announcements cross the desks of PRI editors each month. Following are our top picks for May. Striker Series Coil-…
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