A look at some of the country’s (and Canada’s) in-demand motorsports products and services by region and segment.

Motorsports retailers and service providers are constantly tracking the newest parts and trends to give their customers a competitive edge. For the latest on which products and services are moving the retail needle, we present the following sales snapshots from shops across North America.

LMS-EFI

Floyds Knobs, Indiana

LMS-EFI customers—mainly running Japanese production-based road race cars in Sports Car Club of America (SCCA), National Auto Sport Association (NASA), and Gridlife—“consistently” buy power distribution modules (PDMs) and dash loggers from brands ECUMaster, Haltech, and Syvecs. “We also have domestic and European vehicles as well,” said owner Chris Ludwig.

“[Racers] are learning the benefits of PDMs. We can do some neat strategies [with those] that we would have a really hard time doing with a conventional fuse and relay setup. Good data systems are a thing we’ve been working to teach our customers about to show them the benefits; how data can make them a better driver or highlight issues with the chassis, for example.”

Ludwig pointed out that he also supports some drag racers and street enthusiasts—and that costs have increased, even on “simple things like Tefzel wire and mil-spec switches.” Available stock and back orders have also been a challenge for the company since 2020, but savvy purchasing has helped negate long lead times.

Performance Cellar

Hamilton, Ontario, Canada

It was building season when we asked Canada’s Performance Cellar about its fast movers, so DIY customers were purchasing more engine components from brands like King Engine Bearings, Total Seal Piston Rings, Jesel Valvetrain, Precision Products Performance Center, Manton Pushrods, Morel Lifters, and Cam Motion Camshafts. 

“I have a primarily drag race following, but we do have some sprint car customers, some neat hot rodders, and a dash of pro touring clients,” said owner Venice Perno. “My customers have been trending toward better-quality products. I help liaise the relationship between the end user and some of these higher-end parts and make it easier for the customer to understand the ‘why’ and ‘how’ of these more complicated purchases.”

Customers compete across the gamut of classes but include NHRA Stock and Super Stock, Can/Am Stock and Super Stock, and the Race Cayuga Sportsman Series (RCSS) brackets. “I’m also seeing a lot of participation in the No Prep arenas, which is encouraging,” Perno said. “Toronto Motorsports Park is within 40 minutes of us, and they’re constantly moving forward with improvements and cater to a wide range of disciplines.” 

Snyder Motorsports

Fort Worth, Texas

Mick Snyder of Snyder Motorsports pointed out that his customers could also be considered competitors—on the drag strip. The company markets its offerings by proving them on the track in Top Alcohol Dragster, Top Alcohol Funny Car, Pro Mod, and Top Sportsman classes, in addition to referrals, social media, and targeted online advertising. 

Customers of the retailer range from locals competing at Texas Motorplex (Ennis, Texas) and Xtreme Raceway Park (Ferris, Texas) to racers as far away as Sweden, France, Finland, Belgium, England, and Australia. 

“We specialize in a small niche of a much bigger industry. Specializing has allowed us to make a name for ourselves in high-horsepower drag racing,” Snyder said. 

When we connected to discuss his bestselling items, the company was pushing more consumables like blower belts, rod bearings, and spark plugs as teams worked on new builds, updates, and restocks for their vehicles. Its Snyder Motorsports-exclusive line of products also account for some big movers, including 13-pound Hi-Per 12-volt batteries that “pack a punch and are inexpensive compared to similar options.”