MyRacePace (MRP) has announced auto industry veteran Jim Sweener as the director of advertising sales and business development for the MRP Digital Ads network. 

Sweener joins the company with years of mechanical, product development, sales, and marketing experience. He got his start handing wrenches to his father in the garage and at the track. After several years of trade show coordination, product development, and sales management in the department store and mail order catalog industry, Sweener spent the last 12 years as an account executive and director of sales and business development for the Internet Brands AutoClassifieds group, including its flagship website, RacingJunk.com.

In his new position, Sweener will help grow connections between race and performance industry manufacturers, retailers, and consumers via the MRP Digital Ads network.

“We are all very proud and excited to have Mr. Sweener part of the team,” MyRacePass Co-Owner and Co-Founder Josh Hold said.

For more information, visit myracepass.com or mrpdigitalads.com.