Holley Performance Brands, the Bowling Green, Kentucky-based parts manufacturer, has named Jordon Musser as its new senior vice president of safety and electronics product categories.

Musser will lead a team to develop and implement a strategic growth plan for Holley's portfolio of safety brands, including Simpson, Stilo, Hans and Racequip. He will oversee all aspects of these brands, including managing site locations, product development and manufacturing, quality and engineering. In addition, he will oversee all aspects for Holley's electronic parts brands, including Holley EFI, MSD, Edge, Superchips, ACCEL, AEM, DiabloSport, Range, Powerteq, Dinan and APR.

Musser most recently served as chief product officer and global head of research and development for Fluence Bioengineering.

Fore more information, visit holley.com.