Temecula, California-based Power Automedia has announced a full event schedule for the 2023 Mustang Week, which returns on September 4-9 in Myrtle Beach, South Carolina. 

Rodney Melton founded the event, and before Power Automedia's acquisition last year, it was set to be shuttered after the 2022 installment. 

"We are very excited to see the Mustang Week torch get passed on and carry the tradition on," stated Mustang Week founder Rodney Melton. "It has been a thrilling 21-year ride watching it grow from 100 Mustangs to over 5,000 Mustangs. We are eager to see what the future holds under its next tenure."

Mustang Week is one of the premier events for Mustang owners, enthusiasts and fans to celebrate the iconic muscle car. 

Throughout the week, Mustang owners can participate in various activities, including the Mustang Cruise-In, Mustang Car Show, Autocross Challenge, Drag-n-Drive and more. In addition, Mustang Week 2023 will feature vendors offering performance parts, apparel and accessories. 

For more information, visit mustangweek.com.