Brembo Announces Acquisition Of SBS Friction A/S

Brembo logo


Brembo, the disc brake technology provider, has acquired SBS Friction A/S, a Danish company that develops and manufactures innovative and eco-friendly sintered and organic-material brake pads for motorbikes. 

Brembo will integrate the company’s brake pads into its current product range, strengthening its position in the motorbike sector.  

“We are particularly glad to welcome SBS Friction in our group,” Brembo Chairman Alberto Bombassei said. “Despite the highly complex market context, Brembo has maintained its natural propensity to invest in innovation. This acquisition is an important step in our strategy: it enables us to integrate even more specific competencies in a key sector, to further strengthen our range of ‘made-in-Brembo’ solutions for the benefit of our customers.” 

“Brembo has long been a trustworthy partner that knows the value of SBS Friction’s technological know-how and its strong niche position” SBS Group Chairman Peter Eriksen Jensen said. “We are pleased that SBS Friction will get a strong, long-term, industrial owner who will support the company’s continued development. The transaction is a good solution for SBS Group, SBS Friction, the employees, and the city of Svendborg.”

The agreement is expected to be finalized in the first quarter of 2021.

For more information, visit brembo.com.

Stay Connected

Sign Up For The PRI eNewsletter to get the latest in racing industry news, special events, new product information and more directly to your inbox.