Chris Dilbeck of PFC Brakes and Eric Dillard of ProLine Racing explain why the PRI Trade Show, set for December 9-11 in Indianapolis, is essential to their year-round business. Both touch on how the PRI Show helps their business launch new products, provide hands-on product demonstrations, and make connections with new and existing customers. The deadline to secure a booth and be included in the initial floorplan is Friday, May 28. For more information, visit pri2021.com.