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Hot Rodders of Tomorrow Returns to PRI Show in 2025. Image of 2024 high schoolers tearing down an engine for thecompetition

Hot Rodders of Tomorrow Returns to PRI Show

One of the PRI Show's most impactful traditions is back for 2025: the Hot Rodders of Tomorrow National Championship. Watch from Wednesday,…

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The Farmer's Dog

PRI Individual Member Benefit: The Farmer's Dog Pet Food

PRI cares about your four-legged pit crew! PRI Individual Members receive 70% off your first purchase at The Farmer’s Dog, the subscription service…

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FiTech One Gauge LCD Kit

Race Shop: New Racing Products for July 2025

Be the go-to source for all the latest parts and services that enhance your customers' motorsports programs.   ULTIMATE 9-INCH FORD REAR MARK…

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Della Penna Foundation

Della Penna Foundation Celebrates Successful 'Month of May'

The Della Penna Foundation invited a group of 34 high school girls from Indianapolis to learn more about careers in the motorsports industry during…

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PRI Hoosier 500

PRI Hoosier 500 Releases 2025 Rulebook, Launches Competitor Portal

PRI Hoosier 500 officials have released the virtual race's 2025 rulebook and launched a new competitor portal for race participants. PRI is the…

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ESRA PRI Show

The Global Motorsports Marketplace Gathers at the PRI Show

The PRI Show, December 11-13, downtown Indianapolis, is where the global motorsports marketplace gathers, offering top industry brands a platform to…

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Rev N' Roll

PRI Show Event: Rev 'N Roll Benefiting Riley Children's Foundation

Kick off your 2025 PRI Show week with a night of friendly competition, community spirit and support for a great cause. Rev' N Roll, a bowling…

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Motor State Distributing BluePrint Engines

Motor State Announces Free Shipping on BluePrint Engines

Motor State Distributing is offering free shipping on BluePrint Engines products as part of a limited-time promotion for dealers, offering…

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Wedg

WEDG High Performance Karts Partners With World of Outlaws, ASCS

WEDG High Performance Karts has formed a new partnership with the World of Outlaws NOS Energy Drink Sprint Car Series and American Sprint Car Series…

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Toyota GP of Arlington

Toyota Named Foundational Partner of INDYCAR Grand Prix of Arlington

The INDYCAR Grand Prix of Arlington has named Toyota as its first foundational partner for the inaugural race weekend in Texas, scheduled for March…

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NASCAR Channel, FloSports to Simulcast 7 Live Events

NASCAR and FloSports will simulcast seven live events on the NASCAR Channel and FloRacing in 2025. Scheduled simulcast events: June 30 – Cookout…

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NASCAR Cup Series logo courtesy of NASCAR

NASCAR Kicks Off In-Season Challenge

NASCAR is launching its inaugural In-Season Challenge with TNT Sports during the Quaker State 400 at EchoPark Speedway in Hampton, Georgia on…

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Hankook

Hankook Tire Announces Leadership Updates to North American Sales, Marketing Team

From left to right: Kyuwang (Ken) Cho, senior vice president of North America marketing; K.C. Jensen, vice president of US PC/LT sales; Mark Roe,…

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Five Star Race Car Bodies Concord, North Carolina

Five Star Race Car Bodies Expands With New Concord, North Carolina, Facility

Five Star Race Car Bodies, a manufacturer of race car bodies and motorsports components, has officially expanded operations with the opening of a…

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Euro NASCAR iRacing

NASCAR Euro Series Announces Partnership With iRacing

The NASCAR Euro Series is proud to announce a new partnership with iRacing, which will bring the European NASCAR championship to the motorsport…

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Willow Springs International Raceway

Petersen Automotive Museum Partners with Willow Springs Raceway

The Petersen Automotive Museum in Los Angeles and the new ownership group for Willow Springs International Raceway in Rosamond, California,…

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Marla Moore

Industry Mourns Passing of SEMA Hall of Famer Marla Moore

Marla Moore, a highly influential and beloved figure in the automotive aftermarket and motorsports industries, has passed away. Throughout her…

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Meyer Distributing logo

Meyer Distributing Adds Columbus, Ohio, Location

Meyer Distributing, Inc., the Jasper, Indiana-based parts distributor, has added a new crossdock in Columbus, Ohio. The crossdock will have a…

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CKNA Summer Nationals logo

CKNA Summer Nationals Registration Closes June 28

Registration for the Cup Karts North America (CKNA) Summer Nationals at the Motorsports Country Club of Cincinnati closes on June 28, series…

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Apex One

Apex One Events Announces Endurance Series

Apex One Events, an American testing and racing event organizer, has partnered with Creventic, a Dutch promoter of endurance races in Europe, to…

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SCOTUS

Supreme Court Allows Legal Challenge to California's Clean Car Rules to Move Forward

The Supreme Court of the United States (SCOTUS) has issued a decision that could alter the extent of California's authority to establish its own…

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SEMA California Rally

SEMA California Rally: Members Advocate for Automotive, Motorsports Industry Growth in Pivotal State

Senator Shannon Grove and Robert Tabaldo of the United Motor Vehicle Coalition of California at the 2025 SEMA California Rally in Sacramento.  …

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Trailer Alarms

PRI Business Member Benefit: 10% Off and Free Shipping From Trailer Alarms, LLC

Protect your investments with Trailer Alarms, LLC—one of the industry’s top trusted security solutions for race haulers and trailers. PRI Business…

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ESRA Image

Expose Your Brand to Thousands of Qualified Buyers at the 2025 PRI Show

The PRI Show, December 11-13, downtown Indianapolis, is where the global motorsports marketplace gathers, offering top industry brands a platform to…

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2025 SEMA Show Registration

Save the Date: PRI Attendee Registration Opens in Three Weeks

The road to the 2025 PRI Show, December 11-13, downtown Indianapolis, continues in just a few weeks when attendee registration opens for qualified…

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Industry News

Hot Rodders of Tomorrow Returns to PRI Show in 2025. Image of 2024 high schoolers tearing down an engine for thecompetition

Hot Rodders of Tomorrow Returns to PRI Show

One of the PRI Show's most impactful traditions is back for 2025: the Hot Rodders of Tomorrow National Championship. Watch from Wednesday,…

Read More
The Farmer's Dog

PRI Individual Member Benefit: The Farmer's Dog Pet Food

PRI cares about your four-legged pit crew! PRI Individual Members receive 70% off your first purchase at The Farmer’s Dog, the subscription service…

Read more
FiTech One Gauge LCD Kit

Race Shop: New Racing Products for July 2025

Be the go-to source for all the latest parts and services that enhance your customers' motorsports programs.   ULTIMATE 9-INCH FORD REAR MARK…

Read more
Della Penna Foundation

Della Penna Foundation Celebrates Successful 'Month of May'

The Della Penna Foundation invited a group of 34 high school girls from Indianapolis to learn more about careers in the motorsports industry during…

Read more
PRI Hoosier 500

PRI Hoosier 500 Releases 2025 Rulebook, Launches Competitor Portal

PRI Hoosier 500 officials have released the virtual race's 2025 rulebook and launched a new competitor portal for race participants. PRI is the…

Read more

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